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The riches in re-marketing used IT

01 Mar 2007

Having experienced phenomenal growth over the last year HCC Pacific is now on the hunt for resellers looking to buy quality systems. Paramount to HCC’s success is its commitment to quality says Douglas Smith, sales manager dealer sales.“We have high expectations of ourselves and set extremely high standards. All our equipment is rigorously tested before it’s offered to dealers and we stand by our products,” he says. Because HCC’s product range – monitors,  PCs, servers, networking, laptops and printers – is so diverse Smith says the company can satisfy a wide range of resellers. He says HCC can offer a wide variety of products from leading brands at very competitive pricing and will organise freight for dealers.And, just because the systems are second-hand, it doesn’t mean they’re second-rate.Corporate customers typically refresh every two to four years while demo equipment tends to only have been used for a matter of months. “HCC gives a system a new lease of life for a fraction of what a new system costs.”Resellers of HCC equipment come from all parts of the market, says Smith. “We have a lot of sole traders, as well as resellers servicing particular vertical markets, such as education, or those who have their own retail shop.”Sometimes, he says, it depends on the geographical location of the reseller. “We have national coverage and provide a full range of specifications to suit product requirements.”Smith says he puts significant emphasis on developing relationships with HCC’s dealer network and is keen to see that base expand this year. “I have extensive industry experience and deep technical knowledge so I’m pretty confident I can answer those curly technical questions.” Rather than list products on the HCC website Smith says he provides a report to resellers, the deal is then negotiated by phone or email. “It’s important dealers know that we can have a single box delivered by courier or a pallet load delivered.”

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